Nearly 60% of coffee served in the United States is ‘gourmet’ (brewed from premium beans).And one quarter of people who have ordered a coffee outside the home in the past week have used an app to do so.Īmericans are choosing premium beans and espresso-based beverages over traditional coffee Almost half (48%) of daily coffee drinkers who buy their coffee at a quick service restaurant, cafe, donut shop or convenience store do so through a drive-through.Americans are 24% less likely than in 2015 to prepare their coffee in a traditional drip coffee maker. Popularity of single cup brewing machines has soared by nearly 50% in the last five years.Young people are almost twice as likely to consume a coffee beverage at lunchtime than someone over 60. Nine out of ten older coffee drinkers consume a cup at breakfast, compared to seven out of ten 18-24 year-olds do.The average American coffee drinker drinks just over 3 cups per day.Īmericans drink coffee throughout the day and are looking for convenient, on-the-go options.7 in 10 Americans drink coffee every week 62% drink coffee every day.Overall coffee consumption is UP by 5% across the nation since 2015.

NCA encourages everyone in the coffee industry to continue supporting small businesses, governments, health authorities, workers, and every day Americans as we all work together to manage the profound impacts of the coronavirus outbreak.” Key NCDT findings include: Americans drink more coffee than ever But these are challenging times, and the coffee business is not as usual. This year’s release shows just how much Americans rely on the energy, comfort, and normalcy of their favorite brew. 26 March 2020 | NEW YORK – The National Coffee Association (NCA) today (Thursday) unveiled the most comprehensive survey ever of American coffee drinking habits, showing American coffee drinking has reached new highs and is essential to daily lives coast-to-coast.Ĭommenting on the release of the massive new National Coffee Data Trends (NCDT) report, NCA President and CEO Bill Murray said: “The NCDT is the Atlas of American Coffee.

Starbucks amount of coffee infographic